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NCSU Libraries Focus Online

Volume 26 number 2 - Winter 2006

Carousel of Knowledge Campaign Revs Up

By Anna Dahlstein, External Relations

On September 23, 2005, NC State announced the public phase of its largest fund-raising campaign in university history--Achieve! The Campaign for NC State. Six days later, the NCSU Libraries celebrated the kick-off of its participation in that broader effort with a memorable event in the Brickyard, at the heart of the campus.

Dubbed the “Carousel of Knowledge,” this festive event invited NCSU students, faculty, and staff to learn more about the campaign while celebrating the encouraging progress that has already been made. Thanks to the generosity and vision of its supporters, the library has raised almost $7.5 million toward the overall campaign goal of $10 million and ensured that “a truly great library is within our grasp,” to paraphrase Vice Provost and Director of Libraries Susan K. Nutter’s campaign slogan.

These happy tidings gave students and staff good reason to take a break from their research or stop by between classes to enjoy a whimsical carousel ride. Many tried their luck shooting hoops with members of the men’s and women’s Wolfpack basketball teams or entered a free raffle with prizes donated by Raleigh businesses and members of the Friends of the Library (FOL). [The list of sponsors appears on the Web site at www.lib.ncsu.edu/support/capital/donors.html.] Free popcorn, cotton candy, and other refreshments also attracted a hungry student crowd. Chancellor James L. Oblinger, Provost Larry A. Nielsen, and Basketball Coach Herb Sendek joined Susan Nutter and FOL Vice President and Campaign Steering Committee Co-chair Cyma Rubin in the prize drawings, delighting students with their approachability and good humor. Will Quick, a junior in biomedical engineering and political science who recruited student volunteers to staff the cotton candy and lemonade stands, said, “It’s not often the library can be shown off in such an extravagant way, and I thought it was a great idea.”

Under the Carousel of Knowledge tent on the Brickyard, visitors found an educational component that raised awareness of the Libraries’ priorities for the future and of several current initiatives. Librarians and FOL volunteers staffed booths highlighting the library’s technology-rich Learning Commons and the Special Collections Research Center, both opening next fall; the University Archives’ growing database of searchable digital images; upcoming literary events sponsored by the FOL; and more. The booths were well attended by students, allowing librarians and volunteers to demonstrate concrete examples of the improvements that are being supported by the campaign.

The Libraries’ $10 million campaign will help fund initiatives supporting NC State students and faculty by

1. improving and expanding library space ($3 million),

2. building outstanding collections ($3 million),

3. advancing digital library services ($2 million),

4. recruiting and retaining excellent librarians ($1 million), and

5. applying unrestricted funds toward these and emerging priorities ($1 million).

A few examples of the gifts and endowments made over the past four and one-half years illustrate how the Libraries’ forward-thinking benefactors are lending invaluable support to the five priority areas of the campaign.

1. Improving and Expanding Library Space

The Wolfpack Club, known formally as the NC State Student Aid Association, Inc., not only provides scholarships for individual NC State student athletes but also has made two major gifts to the Libraries that will augment the resources available to all of the university’s students, faculty, staff, and alumni:

$100,000 that will be used to enhance the quality of public spaces that will be completed in the D. H. Hill Library during 2006.

$100,000 to create the Wolfpack Endowment for the Enhancement of the Student Library Experience, supporting the NCSU Libraries’ vision of the library as the centerpiece of every student’s learning environment.

Private funds such as these will allow the library not only to ameliorate chronic overcrowding but also to offer new learning environments that meet the needs of the Internet generation with wireless networking and collaboration and presentation practice spaces.

2. Building Outstanding Collections

Recognizing that strong research collections are critical for the success of the university’s mission, former FOL board president and Professor Emeritus J. Lawrence Apple and his wife Ella founded an endowment to support the NCSU Libraries’ collections in all subjects and formats. In 2005 the Apples pledged a $148,250 gift to boost their unrestricted endowment.

Meanwhile, NC State alumni Ann and Jim Goodnight established the Goodnight Education Foundation Library Endowment for Special Collections with a particular interest in supporting exhibits that showcase the Libraries’ rare books and unique primary materials. By exposing a greater number of undergraduates to these holdings, the Special Collections Research Center fosters their independent research skills and provides a historical context for their chosen fields of study.

The Apples, the Goodnights, and others make an important difference for NC State at a time when research libraries across the country are seeing their purchasing power eroded by the disproportionately high annual price increases charged by publishers for indispensable journals and databases. The NCSU Libraries has responded to the crisis in scholarly communication with advocacy work at the national level, such as promoting open access publishing; but the library needs to maintain its outstanding collections. Endowments for the collections and in-kind gifts contribute resources that are shared across the university.

3. Advancing Digital Library Services

John T. Stephenson, a 1992 graduate of NC State’s College of Management, is excited about his alma mater’s leadership in the digital library arena. NC State librarians are integrating advances in information technology into library collections, services, delivery of resources, outreach, and instruction. Stephenson decided to purchase a life insurance policy that names the NCSU Libraries as a beneficiary. The funds will create an endowment in honor of his parents, John H. and Sandra C. Stephenson, that will provide unrestricted support for technological improvements. It is one of the few gifts specifically designating technology as a priority.

Shanika Mack, a junior in education who attended the campaign kickoff, agrees with Stephenson on the need to keep “library technology advanced. Not all students actually have their own computers. The Libraries’ laptop lending service is incredibly helpful for writing papers or searching online when all the other computers in the building are occupied.”

Today’s college students need to have ready access to the Internet as well as a full range of computer applications in all of their learning spaces, whether they are in the classroom, at home, or in the library. The renovation of the first floor of the D. H. Hill Library provides a unique opportunity to make great progress toward this ambitious goal. The Libraries is building a highly visible, showpiece space called the Learning Commons to support student learning across the spectrum of research, collaboration, and use of technology. It is included among the campaign’s naming opportunities (see the article “Making a Mark on the Libraries,” in this issue) and is still available for naming by a donor.

4. Recruiting and Retaining Excellent Librarians

Professor Emeritus Donald E. Moreland and NC State alumna Cyma Rubin share a keen sense of appreciation for academic librarians and the work they do. Both have established endowments designed to develop a new generation of leaders of the profession for NC State. Moreland’s endowment for recruiting and retaining highly talented librarians was a milestone, the very first to provide support for key positions. The position of associate vice provost and deputy director of libraries bears his name. In 2003 Rubin established an endowment for the NCSU Libraries Fellows Program, and additional donors contributed generously to it. Annual income from the endowment provides a professional development stipend for one of the Fellows, helping to attract the nation’s top library school graduates to the Libraries. Endowments that support positions and innovative career development enable the Libraries to compete with other academic institutions and with a growing demand from the private sector for librarians, especially those with science and engineering backgrounds, information technology experience, and leadership skills.

5. Unrestricted Support for Emerging Priorities

The silent phase of the campaign for the NCSU Libraries actually started with a bang when a couple from North Carolina anonymously gave the library its first million dollar gift in 2002. The donors established a charitable remainder trust worth $1.1 million to fund an unrestricted endowment that will provide flexible funding to meet future needs of the Libraries. As Susan Nutter noted, the gift offered “a vote of high confidence in our collection, services, and staff.”

Such votes of confidence have also been made by Georgie B. Tilley and the late W. Lester Woodall, among other donors. Unrestricted giving provides the library with an unparalleled ability to seize on opportunities as they arise and to move quickly to ensure that NC State maintains its reputation for excellence.

Learn more about the campaign for the Libraries at www.lib.ncsu.edu/support/capital and for NC State at campaign.ncsu.edu/priorities/libraries.html.

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