The NC State men's basketball and football game programs held by the University Archives in the NCSU Libraries' Special Collections Research Center trigger memories for alumni and other sports fans who attended games in past decades. In addition, the programs' cover illustrations and advertisements document changes in American graphic design, historical events, and patterns of consumption. Along with game tickets, T-shirts, and other athletics-related ephemera and memorabilia, they provide a record for an important part of student life and American culture.