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Home: TAM 420

Company Information

Industry Information

Demographics, Surveys, and Markets


Business Information Network

TAM 420: Retail Buying and Merchandise Management

Demographics, Surveys, and Markets

U.S. Census Bureau
Provides population, education, age, gender for national, state, and local areas and more..

County and City Data Book
Get demographics on counties, cities, and small places.

Consumer Expenditure Survey
Provides information on the buying habits of American consumers, including data on their expenditures, income, and consumer unit (families and single consumers) characteristics.

County/Zip Code Business Patterns
Annual series that provides subnational economic data by industry. The series is useful for studying the economic activity of small areas; analyzing economic changes over time; and as a benchmark for statistical series, surveys, and databases between economic censuses. Businesses use the data for analyzing market potential, measuring the effectiveness of sales and advertising programs, setting sales quotas, and developing budgets.

LexisNexis Academic - Reference Polls and surveys cover the full spectrum of public interest including politics and government, public institutions, international relations, business, social affairs and consumer behavior and preferences. The file includes actual data from a wide variety of sources in opinion polling such as Gallup, Harris, Roper; ABC, CBS, CNN and NBC; Los Angeles Times, New York Times, USA Today and Wall Street Journal.

ICPSR
Provides studies on lifestyles and households in the U.S.; maintains and provides access to a vast archive of social science data for research

The Rite Site
Free Census 2000 reports.

Gallup Poll
Find consumer surveys.


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